The media industry is undergoing a landmark transformation, with AI redefining how consumers discover content and shop. As behaviors shift, brands must leverage first-party data to deliver a more personalized and authentic buying experience on and off-line.
Join Axios House in Cannes for a mainstage event with leaders across media, retail marketing and technology to discuss how new data and market signals can better inform content strategies and advertising campaigns. We’ll explore ways brands can reinvest their budgets to support long-term brand growth, in addition to performance marketing.
Please see our Axios events rules here.
Have a question? Please contact events@axios.com.
